Understand how competitive activity is distributed across your ICP and where pressure is highest.

This session is designed for teams that want to evaluate whether Deal Intelligence can surface meaningful, non-obvious insight into their competitive market.

Rather than a generic overview, the focus is on identifying patterns in how competitors engage accounts within your ICP.

What you’ll receive

A structured competitive analysis including:

• A Competitive Pressure Analysis measuring competitor presence across ICP-aligned accounts
• A sample of accounts illustrating where competitive activity is concentrated
• Breakdown by competitor, highlighting:
  • Relative frequency of engagement
  • Areas of overlap
  • Segment-level concentration

The goal is to provide insight that goes beyond anecdotal competitive knowledge.

What we’ll ask for

• ICP definition and buyer persona
• Competitor shortlist
• Open opportunities (optional for gap analysis, with sample CRM data)

How it works

1. Schedule a working session to confirm scope and analysis inputs
2. We initiate active monitoring to establish a competitive baseline (~5 business days)