For GTM & growth leaders

Source pipeline from buyers already in market.

Cold outbound treats every contact the same and pays for it in meeting rate. Deal Intelligence surfaces the specific buyers already engaging your competitors, so reps reach the right person with a real reason. More sourced pipeline, lower cost to get it.

the CAC problem

Spray-and-pray outbound is expensive because most of the list isn't in market. Reps burn hours on accounts that aren't moving, meeting rates stay low, and CAC climbs. The fix isn't more volume. It's knowing which named buyer is already evaluating, so every touch has a person and a reason behind it.

The person, and the reason.

Every Deal Intelligence activity is a named buyer who accepted a reachout from one of your direct competitors. That is the warmest opening in outbound: a real evaluation, in progress, at one of your accounts.

Higher meeting rate

A relevant reason on every reach.

A rep messaging a buyer who is actively evaluating a competitor has a credible opening and a reason to talk now, not next quarter. The same team converts more of the same effort.

Lower CAC

Spend rep hours where the committee is moving.

Stop working lists that treat every account the same. Prioritize the named buyers in active evaluations and the cost to source pipeline drops with them.

More sourced pipeline

Surface accounts before the evaluation is framed.

When multiple buyers at one account engage competitors in the same week, the committee is in motion. Get in before the shortlist forms instead of after you've already lost.

Routed daily

Into the queue, not another dashboard.

Verified activity is routed to the right rep by territory, segment, or owner and lands in Clay, your CRM, or Slack each morning. No new tool to learn.

Questions, answered.

What does Deal Intelligence do for GTM and growth leaders?
Deal Intelligence surfaces the specific contacts at your accounts who are already engaging competitors, so reps can source pipeline by reaching the right person with a real reason instead of spraying a cold list.
How does Deal Intelligence help source pipeline?
When a buyer at an account you have not worked yet accepts a competitor reachout, that account is in market now. Deal Intelligence names the buyer and the competitor, so the owner can open the conversation with a relevant, timely reason. See pipeline generation.
How is Deal Intelligence different from buying intent data?
Intent data infers that an account might be researching a topic, anonymously. Deal Intelligence names the actual person engaging a named competitor, verified to the contact, so outreach is specific and true rather than generic outreach that could apply to anyone.
How does Deal Intelligence fit an AI-native GTM stack?
Deal Intelligence delivers into Clay as an HTTP table, into Claude and other agents via an MCP server, and into your CRM and Slack. A GTM engineer wires it in once and every downstream agent and workflow can act on verified competitor activity.
How fast can a growth team see sourced pipeline?
Deal Intelligence runs a 30-day pilot against your own account list with an ROI guarantee, so sourced pipeline lands inside the 30 days, on your own accounts, not after a long ramp.

Put your reps on the buyers already evaluating.

Verified competitor activity in your accounts shows you which deals have gone competitive and which evaluations you aren't in yet.

Start a 30-day pilot with an ROI guarantee.